Google’s Year in Search report for 2024 has just been released, showcasing the viral questions, pop culture moments, and emerging trends that defined the year. Highlighted by Diet Prada, standout searches included the word “Demure,” Charli XCX, and Olympic breakdancer Raygun. However, when it comes to luxury, it’s the iconic Birkin bag that continues to dominate conversations.
Image courtesy: @darjabarannik
Surprisingly, one of the top Google questions of the year was “Why are Birkins so expensive?” — ranking fifth in the “Why is it so expensive?” category. The Birkin’s sky-high price tag has cemented its status as a benchmark for luxury pricing, sparking curiosity among fashion enthusiasts and luxury lovers alike.
For more insights on 2024’s top searches, check out Diet Prada’s post highlighting Google’s Year in Search report.
Which luxury-related questions did you Google this year? Let us know!
- Anna McWhirter posted 7 days ago
- last edited 7 days ago
