As we usher in the Year of the Snake, the Lunar New Year brings a time of renewal, celebration, and fresh beginnings. Across many East Asian cultures, this period symbolizes new opportunities, prosperity, and good fortune. The Year of the Snak,e in particular, represents elegance, wisdom, and transformation – perfect for a little self-reflection or even a wardrobe refresh.

For luxury brands, the Lunar New Year also serves as an opportunity to reinvigorate or reimagine classic designs, giving them new life while honoring tradition. These limited edition releases and capsule collections are a chance to embrace the symbolism of the zodiac or simply add a unique statement piece to your collection. From bold reds signaling prosperity to exotic snake-inspired designs, these exclusive bags are a stylish and meaningful way to step into the Lunar New Year with elegance and good fortune.

Image courtesy: Dior

Now, let’s explore some of these limited-edition handbags…

Gucci

Gucci celebrates the Year of the Snake with a capsule collection honoring the Lunar New Year festivities. True to tradition, the collection prominently features the color red, with Gucci’s iconic Rosso Ancora, a deep berry shade, taking center stage.

Image courtesy: Gucci

At the forefront of this collection is the newly reissued Blondie Mini Shoulder Bag, part of the Cruise 2025 collection. This design pays homage to the 1970s by blending vintage elements with modern flair. The bag’s standout feature is the House’s distinctive round emblem, elegantly presented in enamel on the front.

Crafted from glossy patent leather in Rosso Ancora, the Blondie Mini Shoulder Bag is accented with gold-tone hardware. Measuring 8.4 x 4.3 x 3 inches, the Blondie transitions seamlessly from day to night thanks to its chain shoulder strap with a 20-inch drop. The bag is secured with a magnetic closure and includes a convenient back slip pocket, along with one internal pocket for added organization. Gucci’s chic new Blondie Mini Shoulder Bag in patent leather retails for $3,300.

Image courtesy: Gucci

Gucci also adds a serpentine touch to its iconic GG Supreme canvas, giving it a fresh twist for the Year of the Snake. The camel and dark brown canvas is adorned with intricate snake embroidery in striking red and pink tones, weaving through the classic GG pattern.

This design comes in the Embroidered GG Pouch, which combines Gucci’s signature canvas with bold Rosso Ancora red leather trim. Measuring 8.5 x 6.1 inches, this versatile zip-top pouch features a wristlet design, internal card slots, and ample space for smaller items. Whether used as a clutch or as an organizer inside a larger tote, the Embroidered GG Pouch is both practical and stylish. It retails for $720.

Image courtesy: Gucci

Loewe

Loewe’s Lunar New Year capsule collection takes inspiration from the skies, featuring whimsical cloud motifs and soft ombré designs, alongside serpent-inspired details.

Image courtesy: Loewe

The standout piece of the collection is undoubtedly the Cloud Ombré Leather Clutch. Designed as a wearable, fluffy 3D cloud, this charming clutch is crafted from soft nappa lambskin, with an ombré effect in White and Sky Blue. Measuring 5.5 x 9 x 4.5 inches, it provides ample space for your essentials. The tactile design is complemented by a detachable chain shoulder strap, offering versatility for both crossbody and shoulder wear. Loewe’s Cloud Clutch is available for $6,600.

Image courtesy: Loewe

Loewe also offers a limited-edition Snake Knot Bag Charm, crafted from a blend of Green Bean and Sea Salt calfskin. This braided design features a snake motif, complete with an enamel-coated brass head detail. Measuring 4.3 x 0.9 inches, it’s designed with a hoop fastening, making it easy to attach to your favorite handbag. The Snake Knot Bag Charm is priced at $650.

Image courtesy: Loewe

Dior

Dior has a long history of incorporating astrology into its designs, a tradition that dates back to Christian Dior himself, who often consulted the stars for inspiration. This celestial influence continues to be a hallmark of the brand. To honor the Year of the Snake, Dior presents a limited-edition collection from its Cruise 2025 lineup, including reimagined versions of its iconic designs.

Image courtesy: Dior

Among the standout pieces is the Lady Dior Bag, reworked in two elegant styles. The first features a Latte-colored calfskin base adorned with a black and gold-tone Dior Astral motif, showcasing the Serpens constellation. This design retails for $7,000.

The second design is an even more eye-catching interpretation, crafted in Black calfskin and embellished with black and gold-tone sequins and beads. This intricate version also highlights the Serpens constellation and is priced at $8,700.

Image courtesy: Dior

Image courtesy: Dior

Louis Vuitton

Although Louis Vuitton hasn’t released a dedicated capsule collection for the Lunar New Year, the Maison has curated an exclusive selection of luxurious gifts to mark the occasion. This refined collection includes a range of items from accessories to ready-to-wear, as well as handbags from both the men’s and women’s collections.

Image courtesy: Louis Vuitton

However, for the fortunate few among Louis Vuitton’s VIP clients, there’s also a special Lunar New Year gift available, which may be offered with or without purchase.

Fendi

All eyes are on Fendi, with the launch of its Lunar New Year capsule collection, reinterpreting the archival ‘monster eye’ motif. This playful design returns with a fresh twist to Fendi’s classic handbags.

Image courtesy: Fendi

One highlight of the collection is the beloved Fendi Peekaboo. For the Lunar New Year, Fendi revives the monster eye motif in bold Yellow leather, complete with striking three-dimensional metal irises that bring an edge to the timeless Black calfskin Peekaboo Mini. Measuring 7.1 x 4.3 x 9.1 inches, it’s perfectly sized to hold your everyday essentials. Designed with a top handle and detachable shoulder strap, this versatile bag can be worn on the shoulder or crossbody. The limited-edition Peekaboo Mini is priced at $5,200.

For those looking to make an even bolder statement, the limited-edition Fendi Baguette is an undeniable showstopper. Crafted from Yellow calfskin and trimmed with luxurious long-haired fox fur in Light Pink, this standout design features the monster eye motif in Pink leather, enhanced with three-dimensional metal irises. Finished with a Red enameled FF clasp for a festive touch, the Baguette Mini measures 5.1 x 2 x 7.9 inches and is sure to turn heads wherever you go. This eye-catching design retails for $3,950.

Image courtesy: Fendi

Judith Leiber

Judith Leiber dazzles this Lunar New Year with two stunning serpent-inspired clutches, each featuring a crystal-embellished snake ornament.

The first is the Fizzoni, a classic rectangular clutch measuring 9 x 6 x 1.75 inches. This versatile bag can be carried by hand or worn on the shoulder with its delicate chain strap. The Fizzoni is available in a variety of materials, including satin, all-over crystal embellishment, and a vegan leather snakeskin design, with prices starting at $1,295.

Image courtesy: Judith Leiber

The second standout piece is the Spiral Snake Cylinder Clutch, which takes boldness to the next level. This design features a striking coiled snake ornament wrapping around the cylindrical body of the bag, complete with semi-precious stone eyes. Measuring 6.8 x 3.7 x 2.2 inches, the Spiral Snake is adorned with an all-over crystal design and comes with a detachable chain shoulder strap. Available in silver, Prosecco, and black, this clutch is priced at $4,195.

Image courtesy: Judith Leiber

Marc Jacobs

For the Lunar New Year, Marc Jacobs reimagines his iconic 2019 Tote Bag with two distinct designs that blend practicality with festive flair.

The Small Tote Bag, a playful and casual canvas design, features a limited-edition print with a snake-inspired pattern and bubble lettering. This design, measuring 11 x 6 x 8 inches, also comes with an adjustable and removable shoulder strap for crossbody wear. The Small Tote is priced at $225.

To pair with the tote, there’s a matching bubble lettering snake bag charm – retailing for $95.

For those seeking a leather option, the True Red Leather Tote Bag brings a sophisticated twist to the classic design. Crafted from full-grain leather with debossed branding, this edition captures the spirit of the Lunar New Year while maintaining the brand’s signature charm. Available in sizes ranging from mini to large, the True Red Tote starts at $325, with the largest size retailing for $595.

Polène

Polène, now part of LVMH as of September 2024, introduces a special limited-edition bag to mark the Lunar New Year – the Lopio.

Crafted from full-grain textured calf leather in a deep Garnet shade, this bag takes inspiration from the Lantern Festival, showcasing a distinctive bucket shape made up of twelve individual panels, each representing one of the zodiac signs.

Image courtesy: Polène

The bucket bag measures 6.9 x 12.2 inches and surprises with a small envelope tucked inside, a nod to tradition. On the bottom of the bag, a snake-embossed emblem represents the Year of the Snake. The Lopio retails for $690.

Image courtesy: Polène

Image courtesy: Polène

Tory Burch

Tory Burch celebrates the Lunar New Year in style with a campaign and collection that pay homage to the Year of the Snake. The lineup features a variety of handbags, ready-to-wear, footwear, and accessories, each offering a nod to the year’s symbolic theme. Straying away from the traditional red shades often associated with the celebrations, Tory Burch opts for chic pastels, including an understated Mint green as a defining hue in this lineup.

Image courtesy: Tory Burch

One of the most striking pieces is the Small Eleanor Rectangular Bag, reimagined with a dazzling pavé-embellished serpent on its metal clasp. This on-trend east-west silhouette, measuring 4.3 x 8.1 x 1.5 inches, is crafted from smooth calf leather. The bag comes with an adjustable leather shoulder strap, allowing it to be styled either short on the shoulder or worn long. For the Lunar New Year, the Eleanor is available in two shades — Rose Pink and Mint—each paired with complementary gold-tone hardware. This limited-edition bag is priced at $648.

Image courtesy: Tory Burch

Another standout is the Mini Satin Snake Handle Tote, which is offered exclusively in Mint satin with striking black details. The enamel snake top handles, adorned with rhinestone embellishments, make a bold statement. Secured with a hidden magnetic closure, this petite evening bag measures 6.9 x 5.9 x 1.6 inches and includes a detachable shoulder strap for crossbody styling. The Mini Satin Snake Handle Tote retails for $698.