News: Handbags Reported as Must-Have Investment of 2024

Are the years of spiking values for luxury investments over? According to the 2025 Knight-Frank Luxury Investment Index (KFLII), 2024 was a rough year. Calling it “The great luxury correction,” the KFLII 2025 Wealth Report points to changes in the investment calculus as the stock market roared. The nearly two-decade old KFLII – which includes jewelry, coins, watches, cars, whiskey, wine, art, and more –  experienced an overall decline of 3.3% in 2024, compared to 2023.

“As financial markets soared in 2024, the [KFLII] fell by 3.3%, leaving collectors and investors to navigate a changing landscape where scarcity no longer guarantees returns.”

KFLII Wealth Report 2025, page 70.

Image courtesy: Knight Frank Luxury Investment Index Wealth Report, 19th ed (2025)

The brightest spot in 2024, however, was investment handbags. The value of this investment category grew 2.8%, a 6 point swing from the overall KFLII. But let’s be clear – the KFLII doesn’t consider all handbags, just the special and hard-to-get types like Birkins. Sebastian Duthy of Art Market Research provided additional insight that 

“the ultimate classic handbag, the Hermès Birkin in black Togo leather, is now more valuable than ever when sold on the secondary market.”

And even for handbag lovers, considering (and purchasing) these items as investments can be challenging when your stock portfolio is shooting up.



Top luxury investment | luxury report | Birkin investment

Looking back over the past five years, luxury investment handbag value grew 34%, eclipsing the luxury investment category as a whole. However, when you look back over a wider horizon, ten years, in the early years, value growth was at a sharper clip. In the last decade the KFLII for handbags grew 85%. 

According to the 2025 KFLII, Art (-18%), wine (-9.1%), and whiskey(-9%) were the big losers in 2024, clearly bringing down the entire KFLII. 

Birkin Togo | Birkin investment

Birkins from Heritage Auctions

Has your view of handbags as “investments” changed over the last year? Let us know.

Love, PurseBop
XO

Published: April 1st, 2025
Updated: April 1st, 2025

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